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Why Google Should Fear Facebook's New Product Ads
Anything Google can do Facebook wants to do better. And with the latter's new product ads, it has a data advantage that could lead to big revenue for the social network. Yesterday, Facebook revealed...
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Infographic: How Millennial Moms Shop to Fill Their Kids' Lunch Boxes
Kraft Mozzarella String cheese, Planters Honey Roasted Peanuts and SkinnyPop Popcorn in your lunchbox? Makes going back to school sound delightfully sweet (and salty)! Those three items topped the...
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Infographic: 6 Types of Shoppers and the Brands They'll Pay More For
As more shoppers shift their attention to mobile, retailers need to understand the different types of shoppers and how they use technology to make their purchases. A new study from Y&R's BAVLab...
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Infographic: Here's How Gen Z Girls Prefer to Shop and Socialize Online
Millennials are still the demographic du jour, but that's going to change soon. Enter: Gen Z. The youngest members of the cohort are in middle school, while the oldest are finishing up college. And...
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The 4 Types of Dads Marketers Need to Know This Father’s Day
Father's Day is upon us and, naturally, it is a time when marketers shift their gaze toward dads. We can expect big sales on cars, ties, khakis, 55-inch flatscreen TVs, grills, brats and lawn mowers....
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